In conducting business, our governing principles guide our actions. The following principles define the Conatus® Athletics culture. Individually, these governing principles can seem simple and almost quaint. Taken together, they’re an all-too-rare combination in today’s world of sports and entertainment.
Integrity, honesty, and loyalty are at the heart of our business. We expect our people to maintain high ethical standards in everything they do. Our success depends upon an unwavering adherence to these core values.
We are dedicated to inspiring trust. To improperly or carelessly use confidential information would be unthinkable. We never exploit our clients.
We are best in class because of our people, knowledge, discipline, and reputation. If any of these is ever diminished, the last is the most difficult to restore.
We are dedicated to promoting mathematics, science, and engineering. We are the catalyst and leader of the paradigm shift in sports medicine and sports performance.
We emphasize individual creativity, innovation, and imagination in everything we do. We are proud to have pioneered many of the practices, standards, and techniques that will become the foundation of this industry.
We promote teamwork in everything we do. We believe a team effort produces optimized results. We do not tolerate those who put their personal interests ahead of the interests of the company.
We stress critical thinking and constant self-criticism. We admit when we are wrong. We have the courage to confront and to be confronted.
We are dedicated to providing the highest quality products and customer service. We deliver excellence regardless of the clients’ age, skill level, or gender. We would rather be the best than the biggest.
Our industry is highly competitive and we aggressively seek to expand our relationships. However, we never compromise these principles or publicly denigrate our competition.
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